Star Dental Care Logo Design
It’s no secret that I love Yorkshire, so when Ali Wilkinson asked me to design a new logo for a client of hers based in Thirsk – a town I’ve been to several times – I jumped at the chance!
Star Dental Care specialises in cosmetic dentistry, giving people a more confident, beautiful smile. I was asked to incorporate a star motif and create an elegant and relaxed vibe – I mean, you really don’t want to create tension or drama in a dental brand, do you?!
In the logo a star is blended with the letter S so that as you rotate the icon, the parts of the letter become the tail of a shooting star. The font is kept clean and contemporary, with just enough personality to let them stand out. And a pale blue is teamed with black and shades of grey to create a classic, stylish palette, adding a coppery brown tone as an accent.