I can often be heard to talk about how great WordPress is – yes, I know I’m a geek, but I’m not alone; over 60 million people have a WordPress-based website. I’ve helped several businesses set up their own website using the software, my own site uses it, and I’d thoroughly recommend it to anyone setting up a new website.
So why is WordPress so popular? Here are 5 reasons:
1. It’s free
WordPress is an open source CMS (content management system), so it’s free to download and use. All you need to do then is buy a domain name and web hosting, and if you shop around they needn’t be expensive.
2. It’s easy to use
The WordPress dashboard is really simple to learn and use, and it’s easy to add, edit or delete content. What’s more, because so many people use WordPress, there are thousands of online tutorials, books and forums where you can extend your skills and find help if you do have a problem.
3. You can update your own site
When you add content in WordPress, you have the choice of using the visual editor or the HTML editor, so even if you don’t know how to code website, you can still update the site yourself. This means that you don’t need to pay a web designer or developer to make simple changes to your site – of course, if you’re really busy and would rather pay someone to make the updates for you, there are plenty of people like me happy to oblige (end of shameless plug!).
4. It’s easy to change the design
The appearance of a WordPress site is controlled by the theme you are using, so if you want to update the design of your site, you can just install a new one. There are many quality theme available at low cost, or sometimes even for free. Of course, these are stock themes so other people may have the same one installed on their site; if you want a truly unique design for your site you can hire a designer to create a custom theme for your site.
5. You can use plugins to add functionality
The core functionality of a WordPress site enables you to create pages of static content (such as your ‘About’ page), alongside a blog, or newsfeed. By installing plugins you can extend that functionality to add extra features to your site, such as using an e-commerce plugin to add a shopping cart and checkout system. If you don’t know how to code, using plugins gives you an easy and affordable way to add these extra features to your site.
So there you have 5 reasons why using WordPress could benefit your website. If you’re ready to become a fan of the CMS, get in touch for a chat about your site!
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